Posts vs. Pages
Simply put, a post is a single article on a given topic, where as a page could be a collection of posts (usually called the Blog), or a static display of important information such as Contacts, About, and so on.
What are the differences and when should you use each?
Posts are meant to be timely. They appear in most themes in reverse chronological order on the home page of the blog. This lists the most recent post at the top, giving it prominence as the freshest content on your blog.
Posts also have some really nice features not found in pages…
Posts can be categorized, tagged and thus found and organized to a much greater degree than pages, making it easier for your blog’s readers to find them. In fact, posts are even archived by default by month and year.
Posts can also be shared automatically through email, onto your Facebook page, etc.
You will find that the vast majority of your content will end up being posts.
Pages are not listed by default on the home page, categorized, tagged or shared automatically. In fact, if you publish a new page on your blog, you may wonder how to even find it, as there are no automatic links created anywhere (you can always locate it yourself at DASHBOARD > PAGES > ALL). You can also create links to any page within your blog’s main navigation by following the TRAINING HERE.
However, the details above create a distinct advantage for pages…
There are pages that you will want to have discovered only by links that you share externally, or on your blog under your specific control. Landing pages for offers that are linked to from within your Facebook ads, newsletters, social posts, etc. are a great example.
Landing pages, thank you pages, listing pages, etc. all fall into the category of a page that you most likely don’t want AUTOMATICALLY SHARED on the home page, and DATED.